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    "Science...accepts that the things that we think we know could be proven wrong as we gain more knowledge. No concept, idea or theory is sacred and beyond challenge" - Yuval Noah Harari


    It's impossible to not be "data-driven" because information is everywhere. It's what you collect and how use it that determines whether or not you will gain deeper insight.

    Learn more about business science and marketing science with Lauren Kress, The Business Scientist.

    Home Blog 4 Tell-Tale Signs You're a Serial Multitasker
    9Jul

    4 Tell-Tale Signs You're a Serial Multitasker

    By Den Lennie | media | 9 Jul 2020 |
    Lauren Kress on how to scale a video business with Den Lennie

    Today, Den interviews Lauren Kress. Lauren has a Bachelor of Science, with honours in neuroscience, physiology, and psychology, a Masters in Cross-Disciplinary Art and Design is an expert in neuroscience, creative thinking, interactive media, and advertising for a global market place, and... a great sense of humour.

    In this episode, Lauren reveals eye-opening insights into why people do what they do, and how this knowledge can help you win in business, and win big!

    Here's a sneak peek at what you'll hear:

    • How having just a basic understanding of neuroscience can help fill your business's coffers. - 2:10

    • Why bored people are better problem solvers than people who are always highly engaged in activities. This counterintuitive truth is backed by science and is explained by Lauren at 5:30

    • Why CEOs and business managers should consult their team of creatives when they have business challenges that need solving. - 7:00

    • 4 tell-tale signs you're a serial multitasker, and one very good reason to stop doing it right quick! - 9:05

    • Brain Fatigue - is it a real thing or just another made-up condition from pseudoscience? Hear Lauren's answer at 10:25

    • A surprisingly effective (and counterintuitive) way to boost your creativity without having to (1) do any goofy activities (2) take any cognitive enhancement drugs, or (3) take magic mushrooms.- 12:10

    • How to use an ordinary pen and paper to put yourself in a much better mood. (Doing this is guaranteed to releases a rush of dopamine even if at first you were down in the dumps. Bonus benefit: you'll become infinitely more productive, too! - 13:45)

    • The "Stop and Go" productivity method for getting more done in one day than most people get done in one whole week. - 15:20

    • Do you ever feel like you're not good enough? Well, you can try and suppress it, ignore it, and fight it, or... you can do what's mentioned at 16:10 and start prospering wildly.

    • Dirty “tricks” our brains play on us that cause even the smartest people to behave like buffoons and make moronic decisions.

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    In the spirit of reconciliation I would like to acknowledge the Traditional Custodians of country throughout Australia and their connections to land, sea and community. I pay my respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples living and working on the land today - the land that always was and always will be, Aboriginal land.

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