Source: Small Business Made Simple with Jenn Donovan
Today I have on the podcast a guest with the best LAUGH ever! Her laugh is infectious but that’s not why she’s here – she’s here to talk science with us – business science!
My guest is Lauren Kress, The Business Scientists and her business is the Change Makers Collective.
The Change makers collective is a science-led growth consultancy business, with Lauren at the helm.
At the time of this recording Lauren and I had spent a lot of time (virtual time) together. We’d been on a TV program together; I’d been live on her LinkedIn and now she’s on my podcast – so we’d had loads of great conversations over the past week.
Her approach to marketing is awesome and a little unique – at least the way she sees it. It’s interesting how marketing has these core principles that every marketer talks about, but they put their own spin on things – Lauren’s spin – science.
Her perspective creates curiosity – one of the best personal traits of any successful business owner.
I could’ve talked to her ALL day and I mean all day!
So, let’s dive in … I can’t wait for you to hear all Lauren’s wisdom. Oh, and just so you know, about the 30 minute mark we had a tech glitch (blame Covid) so there’s a break in the conversation and a restart – you’ll just need to forgive us
In the spirit of reconciliation I would acknowledge the Traditional Custodians of country throughout Australia and their connections to land, sea and community. I pay my respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples living and working on the land today - the land that always was and always will be, Aboriginal land.