How to send cold emails and messages that actually start conversations

    GROW YOUR BRAND | SEASON 3 | EPISODE 49

    Starting a conversation with a complete stranger can be awkward at the best of times.

    In this episode we're going to look at how to send cold emails and messages to make a good first impression and begin to build rapport with potential customers in need of your help.

    I also talk about the importance of having social proof and a clear message to make sure from your initial outreach message you are starting to build engagement and memorability by being relevant and useful for your prospect.

    This episode and the templates that go along with this are largely focused on B2B prospecting but the same principles apply if you're selling a premium service B2C.

    Now it's time to TAKE ACTION!

    Access the PIN I've created on Pinterest or via the episode webpage with the 5 different conversation starter templates that you can use to start building your pipeline and Grow Your Brand.

    Access the webpage here:

    Next Monday we'll be talking about relationship development and how to manage your pipeline so you can close more deals with your ideal clients!

    If you enjoyed this episode, I also recommend checking out my interview with Peter Strohkorb from a few months back - particularly if you are looking for help with more complex sales.

    The other episode I you will find useful if you're looking for more help with your outbound marketing is my interview with Liam Redmond .

    Sign up to receive all the latest episodes from Grow Your Brand here: http://www.growyourbrand.com.au

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    Starting a conversation with a complete stranger can be awkward at the best of times - here's 5 templates to make a good first impression and build rapport with your potential customers

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