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As a proof-of-concept project, I worked with Raj Nathoo, Founder of Keystone FocalPoint Coaching, on an unsponsored, educational livestream series that explained how Motivational Maps, an ISO-accredited self-assessment tool, can help improve employee engagement. The livestream was conducted on LinkedIn Live and then repackaged for on-demand consumption via Youtube.
- Livestream conducted via Streamyard with hybrid interview-webinar format (distributed on my personal LinkedIn Live profile page). You can watch the playback here.
- Repackaged into a 4-part series to be hosted for on-demand consumption (distributed on my youtube channel). Watch part-1 here.
Note: Please keep in mind that this is a prototype only. As such there was no budget for marketing or campaigning in the lead up to hosting the livestream and no pre-roll graphics were incorporated into the re-packaged video series.